AMN

Reliance Consumer Products Limited, the FMCG arm of Reliance Retail Ventures Limited, has announced a strategic partnership with the Sri Lanka’s Maliban Biscuit Manufactories.

Maliban, a heritage brand and a household name in Sri Lanka, is a pioneering biscuit manufacturer well-known for the last 70 years for its range of quality products. The company has expanded its products to reach global markets and now exports to over 35 countries across 5 continents.

Speaking on the partnership, the Group Managing Director of Maliban Kumudika Fernando said that the complementary strengths of the two organisations will bring the unique and highly sought-after taste of Maliban to Indian consumers. With this partnership, Reliance and Maliban will develop unique value propositions that RPCL will utilise to strengthen their portfolio in the biscuit segment.