Melody Queen Lata Mangeshkar has been honoured with the ‘Legendary Award ‘ 2017 by Brand Laureate. The Brand Laureate Awards recognise world-class achievement in branding amongst individuals and companies. Lata expressed her heartfelt thanks to the Brand Laureate on twitter for honouring her.
In 2012, actor Shah Rukh Khan was honoured with the Brand Laureate Legendary Award for his unmatched contribution to Indian Cinema.
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The Brand Laureate Legendary Award has been earlier given to the likes of former South African president Nelson Mandela, Nobel Laureate Mohammad Yunus, Indian businessman Ratan Tata, late Apple co-founder Steve Jobs, Facebook CEO Marck Zuckerburg and F1 ace Michael Schumacher.