SUDHIR KUMAR / NEW DELHI
UNION Minister for Micro, Small and Medium Enterprises Nitin Gadkari lauded Khadi’s successful e-commerce venture as the Khadi and Village Industry Commission’s e-Market Portal has registered a gross turnover of over one crore 10 lakh rupees in just eight months of its launch.
Minister said that this portal has provided a wide marketing platform for various Khadi and village industry products to a larger population. Mr. Gadkari said, efforts should be to reach a turnover of 200 crore rupees per year.
As per MSME Ministry, Khadi’s online sale that started with just Khadi Face Masks during the COVID-19 lockdown has evolved into a full-fledged e-market platform with nearly 800 products.
Online orders have been received from all 31 States and Union Territories including the far-flung Andaman and Nicobar Islands, Arunachal Pradesh, Kerala, Himachal Pradesh and Jammu & Kashmir among others.
KVIC Chairman Vinai Kumar Saxena said that this e-portal has given a big push to Swadeshi. He said that while this has provided artisans an additional platform to sell their goods, it has also displayed people’s love for Khadi and their resolve to make India Atmanirbhar.
