AMN /NEW DELHI
Information and Broadcasting Minister Smriti Irani today stressed on enriching of the content of Prasar Bharti.
Addressing the 24th International Conference and Exhibition on Terrestrial and Satellite Broadcasting in New Delhi, Mrs Irani said, every year taxpayers pay 2,500 crore rupees to Prasar Bharti to keep the public broadcaster in the broadcasting arena alive and thriving.
The Minister also said, India stands only second to China in a number of smartphone users and the figure of smartphone users is around 300 to 400 million which is further expected to reach 530 million this year.
She said digital media expenditure is forecast to increase by 30 percent in 2018 with 43.6 percent growth in mobile expenditure which will account for the entire 47 percent of the total budget expenditure in 2018.